Esther Thorson is Professor of Journalism and Associate Dean for Graduate Studies in the College of Communication Arts and Sciences at Michigan State. Thorson is presently studying how people approach and avoid advertising, and more recently how they approach and avoid news. Much of her research involved modelling audience response to newspaper content, both in print and online. In general, she is fascinated by evolutionary perspectives on the processing of mediated communication. Thorson has devoted much of her career to working with graduate students, having advised more than 50 doctoral dissertations and scores of masters theses. She has also served as a graduate administrator at the University of Wisconsin-Madison, the Missouri School of Journalism, and presently at Michigan State.
Contact
Michigan State University
College of Communication Arts and Sciences
404 Wilson Rd, Room 347
East Lansing, MI 48824
email: ethorson@msu.com
twitter: @ThorsonE
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“The most important thing in science in not so much to obtain new facts as to discover new ways of thinking about them.”